Category Archives: Client Sites

Skin Care by MedCosmetic “The finest Medical Aesthetics clinic in Kansas City and the Midwest”

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Skin Care by MedCosmetic

A review of the Medical Aesthetics clinic at Mirabile M.D. Beauty, Health & Wellness.

Expertise is a wonderful thing, and more so as the product of a professional that has devoted themselves to not only completely understanding their line of work, products and services – but that has spent over a decade as an industry pioneer and leading expert in their field teaching other industry professionals. THAT is impressive in any industry. When it comes to the Medical industry? Wow!"Beauty, inside and out"

Such is MedCosmetic by Mirabile M.D. Beauty, Health and Wellness – a new client that I am very excited to have as a member at www.myjoecard.com (anytime we get to add an industry leader and pioneer it is cause for celebration. Dr. Mirabile decided to celebrate by extending a few great offers through MyJoeCard.Com!

  1. Receive $50 OFF any laser treatment w/ MyJoeCard* (good for any laser treatment of $90 or more, cannot be combined with other offers, call for details), Expires 6/28/13.
  2. Save $50 off Medi-Weightloss: Receive $50 OFF your First Visit to Medi-Weightloss Clinics® w/ MyJoeCard* (cannot be combined w/ other offers, call for details), Expires 6/28/13.
  3. Stop in today and get a Free MyJoeCard at our offices at I-435 & Roe! (see map below)

Meet Dr. James Mirabile

If you’re looking for a quality skin care clinic in Kansas City that treats just about every skin type or condition AND that offers the latest techniques in non-surgical skin care – then you should make an appointment with Mirabile M.D. MedCosmetic in Overland Park. Aesthetics Pioneer, Dr. James Mirabile is MedCosmetic’s founder (1999) and on-site Medical Director.

How good is Dr. Mirabile? What does this experience mean to you?

  1. Quality,
  2. Effective treatments, and
  3. Peace of mind.

Not only is Dr. Mirabile a local skin care industry leader, but also a noted expert on laser treatments – providing training for doctors and medical professionals on a national level.  An invited lecturer and instructor, Dr. Mirabile is renowned for his expertise in the industry – overseeing the incorporation of non-surgical aesthetics into the practices of medical offices around the country.

At MedCosmetic you are welcomed into the most capable and caring of environments boasting an experienced and highly-trained staff (Registered Nurses and Licensed Aestheticians).

Medical Aesthetics (List of Services)

MedCosmetic takes pride in providing results-oriented treatment plans, offering a full suite of skin care services:

  1. Botox & Dysport
  2. Facials & Chemical Peels
  3. HydraFacial MD
  4. Laser Hair Removal
  5. Active FX Laser
  6. Venus Microlaser Peel
  7. Aura & Lyra Laser
  8. Dermal Fillers
  9. Body Contouring/VelaShape II
  10. Reveal® Imager, and more

Location: Kansas City

Serving Kansas City from their first floor offices at the SE corner of I-453 & Roe. Address is 4550 W. 109th Street, Suite 130 in Overland Park, KS – MedCosmetic is an integrated part of Mirabile M.D. Beauty, Health and Wellness.

Beauty, Botox, Health & Wellness at I-435 & Roe

Mirabile M.D.’s approach is to treat the whole person – inside as outside. Providing Botox and other leading medical aesthetics treatments, Mirabile M.D. also offers patients a synergistic approach to weight loss, bio-identical hormone therapy and gynecological treatment. We understand that depression, hormone deficiency, migraines or weight issues can be as debilitating as acne, unsightly hair growth, rosacea or wrinkles.

“Your one-stop shop for total wellness.”

With a goal of providing patients with beauty, health and wellness, Mirabile M.D. understands the importance of other factors that affect clients (I.e. weight issues, hormone deficiency, depression, migraine headaches) – and how they can not only impact aesthetics challenges (I.e. wrinkles, rosacea, acne, et al.) but be debilitating in their own right.

If you are ready to experience the finest in Medical Aesthetics, then call Mirabile M.D. now to reserve time for a consultation.

Beauty, Health & Wellness913-888-7546

I thought to include a couple of testimonials in this review (especially the links below to two of the video testimonials).

“Having a doctor on-site was really key in why I selected Mirabile M.D. MedCosmetic to do any procedures.”Kelly Krehbiel, Kansas City

“I work with 20 year olds, my whole staff are in their 20’s and I always feel like the old man. Being a guy walking into a med spa I was a little nervous because I thought it might be a girly place, but I was really surprised that it was gender neutral and I felt really comfortable.” – Jerry Jackson, Kansas City
 

Please welcome MedCosmetic to our network. Mirabile M.D. Beauty, Health & Wellness is “Your one-stop shop for total wellness” and their Overland Park location (see map above) is a CardCenter for MyJoeCards! Please stop in and pick up a card for free (just ask!).

 

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Who to call with an electrical problem? In Overland Park (and JoCo) it’s an easy decision 24/7.

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I’ve picked up my horn. Not the French Horn, but the Bullhorn.

It is tough to find competent, experienced contractors that are also honest with needed repairs and reasonable in price. I mean, we all have to keep the lights on in business – so to speak – but it is nice to find a hard-working pro that comes out and meets you face-to-face for an estimate and who has a genuine interest in solving your problem to your satisfaction.

Our choice of electricians in Overland Park, KS is (drum roll please):

All Tech Electric & Contacting LLC

6400 W. 110th St.
Overland Park, KS 66211 **Get MyJoeCard Here**

913-963-1116
Hours: 24/7 *Emergency Electrical Repair Service*

Electrician near Kansas City - 24 hours a day

They’ve also got a pretty sweet deal going with www.myjoecard.com:

Save $25 off 1st Service w/ MyJoeCard!

The rest of the ‘blurb’ at the website hits the main points:

  1. Call a quality, experienced electrician (30+ years) that will personally meet you for any consultation and estimates, and supervise every project on site.
  2. No extra charge for evening or weekend service.
  3. Punctual, Professional, Honest and Reliable.
  4. Licensed, Bonded & Insured.
  5. Call 24/7.
  6. Emergency service available in Kansas City.
  7. No job too small!

All Tech Electric and Contracting in Overland Park, KS (Video)

All Tech’s personnel of Master Electricians are top-notch, friendly, professional and very social. If you check their Facebook page, you’re likely to end up at a local commerce/business shindig with pizza, strawberries and the world’s best chocolate cookies (guilty!).

Their excellent location near College Blvd and Nall ensures quick service to surrounding areas in Leawood, Overland Park, Prairie Village, Lenexa and Kansas City.

All-Tech Electric & Contacting provides both residential and commercial services in the greater Kansas City area. Expect accurate diagnoses of electrical problems, and performance of quality work for all electrical repair service (I.e. switches, outlets, service panels, upgrading of electrical wiring, GFCI, emergency backup generators, etc.). With that service you also receive a 1 Year Parts Warranty.

A team of licensed master electricians handles all projects and service calls. Want to know more about how their team repairs switches / outlets, ensures safety and protection, solves electrical service panel issues and performs wiring upgrades? Visit their site at: www.kansas-electrician.com.

Don’t forget to mention MyJoeCard for your $25 off 1st Service special!

– Joe

 

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Google Fiber - THANK YOU

Fire Up A Torch. Light Up The Sky.

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Google Fiber - THANK YOUMy friends, there is a coming superstorm. Not a bad one, but a good one. An EXCELLENT one.

One that we will build (and in some cases are building, and have been working toward).

We have a World that is in flux in many ways – which is alarming, in that we have been sedentary for decades (centuries?). Joseph Conrad’s ‘Heart of Darkness’ was dispelled by global growth – a lack of question marks on the map – and more importantly, a lack of querying in our minds. The old ‘it’s all been done’, ‘I can’t make a difference’, ‘what can I do?’ fears and excuses are sad comforts that are easily cultivated in our minds and later manifest in our Worlds.

Snap your fingers and dispel those lies. Do it now.

The World needs people that are, as the Chili’s say, are ‘Wide Awake Now‘.

Wake Up!

Start making a difference. You are a generator of storms. We are all builders, creators, explorers, pioneers, inventors and innovators. Marianne Williamson is right – Our greatest fear is not that we are powerless – but that we are powerful beyond all belief.

My experience is that activating that power in oneself happens when we begin allowing ourselves.

Allowing.

To dare, dream, plan, build, achieve, create.

No one can keep us down but us. Let’s allow ourselves to experience a full life and fix this World as much as possible.

Right now there is an election going on that people are all in a furor about. But this is not about politics. Every time someone starts getting ‘bent’ about politics, it just makes me think about how disarming the idea of choosing someone else to make decisions for us can be. If we all dared to make the World that we live in a better place – then evil men would be eternally discouraged and confounded.

I like the sound of that.

Every day that sun comes up, the turnstiles turn, people die, people are born, and the status quo rolls on in a slightly different iterations.

I’m all for kicking it into a better gear.

Conrad’s Heart of Darkness has returned like a wicked multi-headed Hydra.

It aint no big deal.

We’ve been slaying beasts and overcoming ‘insurmountable’ problems for as long as anyone has been paying attention. It is what we do.

What heads on the hydra?

  1. Global economic fears,
  2. Global environmental fears,
  3. Conspiracy fears,
  4. Health-related fears,
  5. Fears for our safety, livelihood and future.
  6. Et al and ad naseum.

I’m not buying it. Make a play for all of the brightest minds and light will shed (thank you again, Anthony Keidis).

The mythical beasts have returned in digital forms. The Medusa holds us paralyzed in her gaze through TV screens, live feeds of varying nonesuch-ery and sales pitches. The evil creeping up has been creeping up slow and digging its tendrils in for a long time. Certain unnamed industries have used a steady hive of smartly-dressed, sexy sirens in Washington lobbyists to turn the eyes, blind the minds and darken the hearts of our good men that we keep VOTING for. Those poor, over-paid, over-sexed and over-privileged lost sailors.

We must retake the World for tomorrow by waking up today.

I pride myself on having a television that is far older and crappier than the one in the lavatory at the local sports bar. Yes, I admit I will follow a certain long-maligned local NFL franchise and my Alma Mater in certain sports. Not saying that we don’t need some re-creation and entertainment. But let’s wake up and not be blinded, used, misled.

Dearest Mankind, we can handle ANY problems that come our way. We have to believe, we have to try, and we have to wake up and pay attention. We are capable; we have been blessed with endless gifts. You can’t tell me that one person can’t make a difference. Sure, more helps. But we all have to start somewhere. If we start lighting torches and lanterns, we kill darkness around us and provide light for others so that they may light their torch as well.

It is not about a political party affiliation. It is about who we are, what we do, how we see ourselves and how we can choose to change the World by starting with ourselves, our outlook, our decisions on what we will think and what we will do with our time and abilities.

They say that is cheap, but I am lighting my torch. I want to spread light, to shed light, to help wake people up. I dream of seeing a World of empowered free-thinkers.

Let’s wake up and slay some dragons. Our ancestors climbed mountains, slayed beasts, overthrew tyrants, sailed seas, conquered the wild, trekked forests and deserts and tundras.

We can do the same. Let’s allow ourselves. Let’s have REAL ADVENTURE and build a better World.

Forget online fantasy role-playing games that eat up your time. Disengage from any scurrilous activities that are beyond engaging us – but engorging us . . . hello Mr. Eight Fantasy Football League Teams.

The World is for doers. For dreamers. For those that dare.

So wake up and un-plug. Dare. Dream. Do. Grow. Learn. Create. Build.

That person in the mirror is a dragon-slayer – and we’ve got plenty of dragons in our new Hearts of Darkness.

The World in flux? How about the WORLD ON FIRE WITH LIGHT!

You want opportunity, challenges, adventure, drama, romance? It is all there in front of us – ALL YOU WANT.

So, here I am spouting off, running around with my torch, looking for dragons to slay. I need some help. That darkness closes in a bit at times. It also brightens the heart when I see other points of light.

Grand terms, yes. Why not.

It is only our World, our minds, our lives and our futures.

Strike it up!

If I can help – let me know. There is a lot going on out there. If you have a retail business and could use some exposure, branding and extra traffic (Internet or ‘foot-traffic’) – I will help. If you made it through my ‘rah rah’ blog post, the least I could do is offer to help.

Just let me know you’d like to help spread some light, slay some dragons, have some adventure and build your business a little more.

What will I do to help? I will advertise your business at no cost. As long as you are willing to help me as well – help me spread some light – and make a decent offer (discount or promotion) for our Cardholders.

That’s it.

I’ve been inspired by many to try to spread light. I get inspired by people and company led by people that dare, dream, do, build, create and do things for the right reasons. I’m talking to you, Google.

Yes, a lot of people like to gripe about an industry leader. But this one actually builds things and GIVES THEM TO THE WORLD.

I like that.

  1. An excellent search engine that organizes the World’s information and puts all of it at your fingertips? (Google)
  2. An incredibly detailed, feature-rich global (and then some) mapping system?(Google Maps),
  3. An awesome email system? (Gmail),
  4. Et cetera.

They just keep going.

What I love is their latest gift to the World. Google Fiber.

This has been needed for so long. I’m doing EVERYTHING I can to help make this latest Google ‘gift to the World’ get built and spread as quickly, and effectively as possible.

  • Gigabit Internet Speeds Upstream and Downstream? OH YEAH!
  • Crystal-clear HD video-conferencing? OH YEAH!
  • Speeds that are 100 TIMES FASTER at a better rate than companies that just want to keep out any new competitors, continue to screw their customers and NOT work to build something better? OH YEAH! (Yes, Pete – I heard you).

Well, I’m drinking the Kool-Aid.

It can’t be any cooler that Google Fiber chose to start in Kansas City. They have decided to LIGHT UP A TORCH that can light up the sky and help make the World a better place.

It starts here. I’m helping them. I am helping spread the word.

Thank you, Google Fiber for coming to Kansas City and firing up that big, huge torch. I see the light. Better things are coming.

Booyah!

And I’m out.

Joe

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Web Analytics: On-Site Analytics In A Nutshell

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Web Analytics - On-SiteIt starts with data. Internet data. Get it, measure it, analyze it . . . and report it.

Why?

Well, to be better, My Dear Watson. More specifically, make your website and product/company better.

Part of that improvement lies in helping to measure traditional advertising campaigns and to hone your digital marketing campaigns for optimum effectiveness.

*business research and market research*

By properly implementing Web Analytics you will have access to valuable info:

  • # of visitors
  • # of page views
  • # length of visit
  • # traffic flow
  • # most popular links
  • # geo location of visitors

Off-Site versus On-Site Web Analytics.

Off-Site Analytics measures potential audience (I.e. your site’s opportunity, visibility and ‘buzz’) on the Internet overall (and Off-Site Analytics is not today’s main topical focus).

Effective Use of On-Site Analytics

On-Site Analytics track and measure the site visitor’s journey from the moment they reach your website. With On-Site Analytics, you can see what works – and how well (measure ‘drivers’ and ‘conversions’);

  1. Define what is important to your organization.
  2. Set goals.
  3. Develop a digital marketing strategy to achieve goals. *Note: unless your organization has an endless supply of money, you will want to measure the Return On Investment (ROI) from investing in the following digital marketing channels (I will address Digital Marketing ROI in another post):
  4. Implement On-Site Web Analytics:
    • Decide what you want to measure and how you want to measure it.
    • Configure Google Analytics (or other) to track all relevant assets (pages, files, pdfs, podcasts, videos, links, contact forms, etc.).
  5. Start a digital marketing campaign(s) (I.e. Email blast, Adwords Ads, Banner Ads, Pop-Up Ads).
  6. See what assets or landing pages are driving the sale – or phone call/email that leads to the sale.
  7. Compare this info with key performance indicators (jargon for performance measurement).
  8. Take the information gathered from your efforts, interpret it, adjust your organization’s digital marketing strategy accordingly.

How can your organization best apply On-Site Analytics? /UGLY BABY ALERT!/

Be prepared to learn that you have an ‘ugly baby’ for a website (and possibly an ‘ugly baby’ for a digital marketing campaign as well!). That’s okay. The whole idea here is to reach your organization’s goals. The improvement of certain aspects of your website and your digital marketing campaign will move your organization further along the path to reaching its defined goals.

Now that you have gathered Internet data on your digital marketing efforts:

  1. Verify the accuracy of the data. (I.e. Compare your website’s data as shown through Google Analytics, to direct analysis of the raw server logs). What is it they say? Trust, but verify.
  2. Ensure the validity of the reporting (ideally two reports; the first being a snapshot of data relevant to focus; the second being an overall site metrics. The combination of these two allows context and perspective).
  3. Interpret the data.
  4. LEARN from the data. (What worked? What did NOT work?)
  5. Identify issues, roadblocks, challenges.
  6. Adapt (improve strategy).
  7. IMPROVISE/INNOVATE (improve, change, create or eliminate) your:
    1. tactics,
    2. functionality,
    3. products,
    4. services.
  8. OVERCOME CHALLENGES. If you don’t fail, you can’t learn. Remember that every digital marketing campaign fails to a certain degree. Embrace the experience, dissect the elements that are lacking, and pay attention to what your audience is telling you.
  9. Lather, rinse, repeat.

Evolution of Web Analytics.

The definition of Web Analytics and On-Site Analytics continues to evolve, and the methods and tools used for Web Analytics continually evolve. To ensure optimum accuracy and effectiveness, your organization needs a resource (person) to be continually integrating new techniques, tools and functionality of existing tools.

Dynamic Evolution: Digital marketing continues to evolve, as does traditional advertising, the mobile web, competing platforms, emerging technology, how people connect/share and overall consumer habits. Effectively utilizing Web Analytics to measure your organization’s performance will require insight, peripheral vision within your org’s industry, anticipation of future tech, recognition of emerging trends, impact assessment and adaptability. Change is the only constant.

Joe Wooldridge is a Digital Marketing Generalist, currently working on MyJoeCard.Com in Kansas City.

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Web 3.0 – Preparing for and building the Semantic Web

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Web 3.0 – Preparing for and building the Semantic Web

Ready to help manifest the future of web? Get ready for Web 3.0 – The Semantic Web

In web 3.0 you will need to build your site and web applications to deliver content in a semantic, organized format. We’re seeing this progress as Google, Bing and Yahoo! have embraced the microdata formats from schema.org.

This is the future of being found on the internet for what you do. It is time to build your site for web 3.0 (the semantic web). Start now by using schema.org’s microdata wherever and whenever possible.

Kate Ray provides this great video re: web 3.0 w/ transcript, interview bios, etc. Need info on building a site or incorporating semantic web elements into your organic SEO strategies? Contact Joe Wooldridge at joe@joewooldridge.com and stay tuned to www.joewooldridge.com.

Web 3.0 Interviews with:

  1. Tim Berners-Lee
  2. Clay Shirky
  3. Chris Dixon
  4. David Weinberger
  5. Nova Spivack
  6. Jason Shellen
  7. Lee Feigenbaum
  8. John Hebeler
  9. Alon Halevy
  10. David Karger
  11. Abraham Bernstein

Joe Wooldridge is a digital marketing generalist, currently working on www.myjoecard.com.

via Web 3.0 on Vimeo.

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Mention this Blog Post, Save Twenty Bucks (Keyword “Smoothride”)

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ON THE IMPORTANCE OF RELATIONSHIPS: I have learned many things since starting up the MyJoeCard network in 2003. Perhaps more than anything, I have learned to appreciate small business owners in America. My success as a small business owner depends on their success – and the lackluster economy has not been helpful or kind to small businesses across the board. Indeed the marketing and advertising industries have been in an accelerating pace of constant flux.  How people get their news and information is continually morphing – as are the ways in which small businesses are able to reach the consumer.  One of my main goals in starting MyJoeCard.Com back then was to build a network where consumers can easily shop for the things they want and need – in a ‘Go Green’ and ‘Shop Local’ format that would allow businesses to be found easily. I figured that if I can help enough people get where they are going, then I can get where I am going.

It follows that I have developed many strong, long-term relationships with Kansas City area small business owners as a consumer as well. In a world that has scores of ‘Daily Deals’, limited-time specials and coupon mailers impacting B2C industries, I have been lucky enough to have developed a relationship with an auto repair shop – and more importantly – my CAR developed a relationship with them as well.

Today’s blog post highlights the importance of finding a quality automotive repair shop (in this case, Smith Specialty Automotive) and developing a relationship with them. Instead of browsing for automotive deals at a myriad of different repair shops, I started getting to know Dave, Keith, Tom, Kellee and the rest of the crew at Smith Specialty.

I am proud to drive an older (paid for) car and I have been fortunate to realize the long-term savings and cost-benefits of having a consistently-serviced and maintained auto. Without that relationship, I think my car would have died a few years ago. These guys have taken great care of my car, have been consistent in maintaining it – and there is no doubt in my mind that quality service and maintenance by a quality auto repair shop has saved me a bundle AND extended the life of my car.  BOO-YAH!

So Dave, this post goes out to you (and Smith Specialty Automotive).

Dear reader, if you are interested in experiencing quality automotive repair on a consistent basis by highly trained and experienced professionals (and the overall cost benefits and extended life of your car), then I recommend calling Dave Smith at Smith Specialty Automotive.  His phone number is (913) 393-0700, or contact him by email: smithspecialty@sbcglobal.net.

If you mention this blog post when you take your car in for service and repair at Smith Specialty Automotive, Dave will give you a $20 ‘repeat customer’ coupon that you can use on your car’s second visit.  After two visits to Smith Specialty Automotive, I believe you will find a ‘home’ for your car – and take the mystery and guessing out of maintaining your car.

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Get A Google Voice Phone Number

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Get A Google Voice Phone Number . . . Isn’t it time?

Get Google Voice! It's Powerful, Cool, and Free.
Google Voice Rocks

This morning I set out to slay a tech dragon, in this case to ‘figure out’ how to sign up for Google Voice and set it up in an optimal way for my needs.

Hooray! It was quite simple.

  1. Google Voice is free (and awesome).
  2. You may choose a new phone number in the area code of your choice.
  3. You can set up your ‘Google Voice’ telephone number to ‘auto’ forward to any (or all) of your phones.
  4. Also, Google Voice can ring up to six total phone numbers (land lines or cell phones) simultaneously.

To use Google Voice, and get a Google Voice telephone number, first you have to setup and activate your new Google Voice account.

Here’s How To Get Set Up:

  1. Go to the Google Voice homepage (here)
  2. Login with your email address & password (click “Sign In”). NOTE: If you do not have a Google account yet, then get one! Select “create an account” enter the required info to open your free Google account.
  3. Click on the “I want a new number” button to get setup with a Google Voice phone number.
  4. Enter your area code you want and then click “Search Numbers”. NOTE: You can search for numbers by zip code as well.
  5. Pick your new Google Voice telephone number from the list, then click “continue”.
    Enter (and confirm) a four-digit PIN code (used to access your Google Voice account). Click the “I Agree” box for terms of service and click “Continue”.
  6. Enter the phone number (your home? cell? work?) that you want your Google Voice number to be forwarded to. Click “Continue”.
  7. Click on “call me now”. Google Voice will call you at your number. You’ll need to answer that phone and enter the two-digit security code that is displayed (This allows Google Voice to confirm that you owner the forwarded phone number). Click on “Done”.
  8. Congrats! You’re in business! You have a new Google Voice number and have successfully completed setting up your new Google Voice account.
Get A Google Voice Number Today!
Get A Google Voice Number Today!

Hope this all helps.

Peace Out!

Joe

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